Affiliate Marketing Platform
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📌 Tech Stack
.Net, MS SQL
📍 Location
Mumbai, India
💡 Application Type
Web Application
🏢 Client
Ventura Digital
Overview:
Ventura Digital aimed to build a platform that combines the power of professional content with smart product recommendations to influence purchase decisions. We developed Kray.in, a modern affiliate marketing app where industry professionals publish detailed blogs about products, complete with curated recommendations and affiliate-linked purchase options.
Business Challenge:
- Build trust among users through expert-authored blogs.
- Convert content engagement into affiliate revenue.
- Provide a seamless experience from discovery to purchase.
Solution Delivered:
1. Expert-Curated Blogs:
Top professionals from various industries (tech, fashion, fitness, etc.) publish deep-dive articles on trending or problem-solving products.
2. Top 3 Product Recommendations:
- Each blog features the Top 3 products, handpicked by the author.
- Each product includes a "Why We Recommend It" section to add credibility and trust.
3. Smart Purchase Redirection:
- Users can click "Buy Now" on any product, which redirects them to the respective e-commerce platform (like Amazon, Flipkart, etc.) via affiliate links.
4. Revenue via Affiliate Marketing:
- The platform earns through affiliate commissions whenever a user completes a purchase after clicking through Kray.in.
5. User Experience & Engagement:
- Clean UI with category-wise filters and trending blogs.
- Optimized for mobile and web to maximize reach and conversion.
Key Features:
- Professionally written, SEO-optimized blogs.
- Top 3 product curation logic with embedded insights.
- Click-through affiliate integration.
- Admin panel for blog publishing and analytics.
- Scalable hosting and traffic handling on Microsoft Azure.
Business Impact:
- Created a new passive income stream for Ventura Digital via affiliate partnerships.
- Delivered value-rich content to help users make informed buying decisions.
- Increased user trust and engagement through expert-driven insights.
- Enabled a scalable model to expand into multiple product categories and affiliate partners